Internet of Things World tasked us to increase media coverage in order to improve brand awareness, drive footfall, and secure repeat exhibitor and sponsor participation for 2018.
We needed to create a debut creative campaign that would build credibility and insert Gemalto into relevant conversations with customers and prospects following its $890 million acquisition of Safenet, a pure-play security business, in 2016
Our first campaign for Dell needed to launch the new XPS 13 2-in-1 in a way that delivered a halo effect - not just for the XPS range but across all Dell products and the brand - and brought to life the ATL comms platform ‘as real as it gets.’
We’re fascinated by the world around us and how current affairs, emerging trends and new technologies are constantly evolving the communications industry, how we work and think. Take a look at what’s inspiring us right now …
‘Digital wellness’ was a theme that stood out at both MWC and its sister event 4FYN last week. We discuss the brands that are making waves in ‘digital wellness’ amidst a tech lash era and the topic of restoring ‘data citizenship’.
Brands2Life has announced three senior promotions in its Business and Technology practice. André Labadie is promoted to Managing Director, while Fiona Goldsworthy and Katie Turner move up to Deputy Managing Directors.
BBI Healthcare, a leading manufacturer and distributor of innovative female health, energy and digestive products to consumer retail and healthcare professionals has appointed Brands2Life.
Bringing together an expert panel of the UK’s top technology journalists, Brands2Life’s annual Tech Trends event sparked debate on the biggest themes that will shape the year ahead. Read on for their predictions.