Internet of Things World tasked us to increase media coverage in order to improve brand awareness, drive footfall, and secure repeat exhibitor and sponsor participation for 2018.
We needed to create a debut creative campaign that would build credibility and insert Gemalto into relevant conversations with customers and prospects following its $890 million acquisition of Safenet, a pure-play security business, in 2016
Our first campaign for Dell needed to launch the new XPS 13 2-in-1 in a way that delivered a halo effect - not just for the XPS range but across all Dell products and the brand - and brought to life the ATL comms platform ‘as real as it gets.’
We’re fascinated by the world around us and how current affairs, emerging trends and new technologies are constantly evolving the communications industry, how we work and think. Take a look at what’s inspiring us right now …
Despite the growing role of Dr Google, pharmacists continue to be the second most important influence, behind GPs, when it comes to people’s self-care
UK broadcasters call for social media companies to be regulated by an independant body and TripAdvisor unveils new plans, find all this and more in our September digital round up.
Emerging tech is continulously transforming the face of modern healthcare so developing a compelling brand story is even more critical to stay relevant to your audience.
Theresa May’s speech was competently delivered at the Conservative conference, and will have bought her some time, but did anything fundamentally change?