Will Campbell
Deputy MD, Business and Technology

As deputy MD of the Business and Technology team at Brands2Life, Will also leads the Fintech practice.

With a passion for working with transformative brands across traditional financial services, technology, and fintech, Will has spent much of the (almost) two decades working on helping clients build compelling communications strategies and execution plans for some of the world’s most exciting brands. Whether that’s re-positioning major banking firms like MUFG for its smart-technology led future, creating global comms strategies for cutting edge fintech firms like Ripple and Soldo, or helping deep tech firms like VMware maintain relevancy in the FS market.