As we approach the end of the quarter, it’s a good opportunity for us to revisit the big ideas from our Tech Trends event with our clients, and talk about stories that we can tell to bring their brands to life.
Whether it’s the metaverse or wearable tech, data privacy or cryptocurrency, changes are happening at pace.
One of the hot topics, ChatGPT, has taken the world by storm in just a matter of weeks, with businesses scrambling to figure out how to harness its potential. We’ve seen lots of discussion around the use of generative AI in communications and almost every industry is experimenting and exploring its immediate and future impact.
With almost 200 marketing and communications experts at our event, we asked a few of them to talk about what’s in store for this year. Here’s what they have to say: