Arthritis Action partners with Brands2Life during its 80th year

London – 20th April 2022 – Arthritis Action, the UK charity giving hands on, practical support to those living with arthritis, has enlisted the services of Brands2Life as it celebrates its 80th anniversary.

The charity, which was founded in 1942 developed a robust self-management programme helping those experiencing arthritis to live a full life. 80 years on and Arthritis Action has seen an increased need for support since the start of the COVID-19 pandemic.

Together with Brands2Life, the charity is on mission to raise awareness and educate people of all ages on the symptoms, holistic management practices and support available to those in need.

Shantel Irwin, CEO Arthritis Action commented “This year Arthritis Actions celebrates 80 years of helping those with arthritis and we are delighted to have the support of Brands2Life to mark this milestone. We hope the partnership will drive awareness and education during a time when more and more people of all ages, require the charity’s care.“

Emily Thomas, Managing Director of Health and Wellbeing at Brands2Life commented “It’s an absolute privilege to be supporting Arthritis Action, a charity with such rich heritage and purpose. We will be working with Arthritis Action on a pro bono basis, volunteering our expertise to help communicate the invaluable work that the charity undertakes.”

The agency’s remit focuses on media engagement to drive awareness and education in national and lifestyle media.


Megan Jackson, Marketing Manager

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