Will Campbell
Co-CEO

As Co-CEO of Brands2Life, Will leads the agency’s next phase of growth, developing its capabilities and helping clients respond to a rapidly changing communications landscape.

During his time at Brands2Life, Will has helped shape the agency’s growth and ambition. As part of the leadership team of its Technology practice, and heading up the Fintech and Financial Services practice, he has built lasting client relationships, driven commercial success and developed talented teams.

With deep experience across B2B technology, financial services and scale-up communications, Will advises businesses that are transforming how we live and work. He helps clients make sense of complex challenges, strengthen their reputations and turn business ambitions into compelling communications.

Will believes that a successful agency starts with its people. He is committed to creating opportunities for talent to flourish and building a culture where people feel supported, challenged and able to do their best work.