Opinion polls predict a Labour victory at the next General Election. Are you ready for a change of government?

Influence & advocacy: Engaging the Labour Party ahead of the next general election

For months, Labour has been positioning itself as the party of business. Now, as we nudge closer towards a general election, businesses that fail to engage risk missing out on this once-in a generation opportunity to drive the policy and regulation that determines your business environment.

Right now, Labour’s shadow ministers and policy advisors are deciding their approach to the policies they will adopt should they win the next general election. Those decisions could have a huge impact on your commercial success for years to come.

Engaging with Labour now is an investment in the future of your organisation.

The Party is looking for ideas to take into the first 100 days of a new government, to demonstrate to the electorate that they are delivering on the commitments they made in opposition. Formulating your own policy recommendations now, sharing them with Labour stakeholders, and recruiting advocates within the Party will put you ahead of the pack.

At Brands2Life, we have decades of experience of driving impactful engagement with the Labour Party. We understand the Party, its motivations, priorities, and challenges, and how to make sure clients are seen as a key voice as Labour develops and implements policy.

And we work closely with exceptional colleagues across our agency to deliver award-winning, integrated campaigns that cut through the noise and drive real policy change, ensuring that our clients can shape a policy and regulatory environment that helps them succeed commercially, and secure the support they need from government.

This is what has allowed us to build a winning formula for engaging Labour.

Here, we share our formula with you, combining insight into the motivations, priorities and ideas that sit behind a potential Labour programme for government.