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Senior Media Relations Strategist (New York City)

This is an exciting new role at one of the world’s leading tech PR and communications agencies. You will have the opportunity to work with some of the world’s most innovative and fast-growth B2B technology companies, leading the agency’s work in crafting stories and securing earned media opportunities that reach the audiences that matter to our clients most.

Main responsibilities

Report to Deputy MD and NYC office lead, Brands2Life US
Work with clients to develop media stories that can be placed in the earned channels that will enable the clients to reach their target audiences
Maintain close relationships with tier 1 business and technology writers, editors and producers, enabling the agency to test story ideas as well as quickly pitch for consideration
Keep the agency account teams and clients continually updated on journalist movements
Keep the agency and account teams informed on the trends each key journalist/publication is most interested in covering
Communicate pitch feedback with the account teams and clients and continuously make updates to story angles and identify new ones
Monitor breaking news each morning and identify opportunities for rapid response commentary on behalf of the agency’s clients
Participate in the preparation of new business proposals and attend new business pitches to present on the earned media strategy, as required
Understand the earned media KPIs across all assigned client accounts and ensure quarterly targets are consistently met or exceeded

Position requirements

8+ years of experience crafting stories for B2B technology companies and working closely with top tier trade, business and technology media OR 8+ years of professional journalism experience, covering technology companies
A consistent and prolonged track record of crafting creative and compelling technology and business stories that were then published or produced in top tier business and technology publications; podcasts; and broadcast channels
Deep relationships with business and technology writers, editors and producers at the US’ top business, technology and broadcast outlets
Demonstrated ability to collaborate effectively with a team and communicate professionally with a variety of stakeholders
Demonstrated ability to quickly get up to speed on different types of technology, master clients’ core messages, and translate their offering in a way that appeals and can be understood by a wider business audience
Demonstrated ability to generate new media relationships
The ability to be present and visible in the market as a media relations thought leader, including participating in a variety of networking events to continually deepen and expand media relationships
A curious self-started with a determined work ethic that enables you to continuously try new approaches until targets are achieved

In return, we can offer you a fantastic working culture with excellent long-term career development and highly competitive benefits, including healthcare, dental care, flexible working, industry leading training, paid sabbaticals, and lots more.

At Brands2Life we are proud of the company culture that has been created by our wonderful talent. We are extremely excited by the clients we work with and the future opportunities that lay ahead for our team. We’d love you to be a part of it!

If you would like to apply to this position, then please send your CV directly to Laura at [email protected]. Alternatively, if this role isn’t for you but you like the sound of working at Brands2Life then you are welcome to contact us at [email protected].

*Brands2Life is an equal opportunities employer and encourages applications from all backgrounds. We believe a diverse and inclusive workforce enhances our ability to be creative, innovative and entrepreneurial. We do not discriminate against applicants or employees because of race, colour, religion, gender, gender identity or expression, sexual orientation, age, disability, marital status or citizenship status.

Public Relations Account Coordinator – B2B Technology

With the continued growth of our US office and exciting new business wins, we are looking to recruit a proactive, creative and detail-oriented Account Coordinator.

You will have the opportunity to join a quickly growing business and learn as part of the firm that has won more global tech communications agency and campaign awards than any other in the last five years. You will also have the chance to work with some of the World’s best recognized technology brands on a range of multi-disciplinary, global campaigns stretching beyond PR to meet our clients’ changing communications needs.

Account Coordinators ensure their accounts run smoothly, working with their account teams to support the content creation, media and influencer relations, social media and activity reporting functions to exceed their clients’ expectations.

Our ideal Account Coordinator will have:

3+ months of internship experience in a communications function
A genuine interest in technology
Exceptional written and verbal communications skills
A love of reading
A drive to stay up to date on macro-economic, political and social trends
Knowledge of the US media landscape
Excellent attention to detail
Superior organization and time management skills
The ability to consistently hit deadlines
A willingness to take constructive feedback in stride
An interest in learning as much as possible about the communications field and B2B technology

This role can be based in our New York or Minneapolis office. You can read about Brands2Life US’ approach to hybrid working here.

At Brands2Life, we are proud of the company culture that has been created by our wonderful talent. We are extremely excited by the clients we work with and the future opportunities that lay ahead for our team. We’d love you to be a part of it!

To apply for this fantastic opportunity, please send your résumé along with a cover letter directly to our US Managing Director, Rene Musech, at [email protected]. We look forward to hearing from you.

All successful candidates will be contacted within five working days of their application.

*Brands2Life is an equal opportunities employer and encourages applications from all backgrounds. We believe a diverse and inclusive workforce enhances our ability to be creative, innovative and entrepreneurial. We do not discriminate against applicants or employees because of race, color, religion, gender, gender identity or expression, sexual orientation, age, disability, marital status or citizenship status.

Account Supervisor/Account Director – B2B Technology & IPO Readiness (New York City)

This is an exciting role at one of the world’s leading tech PR and communications agencies. You will have the opportunity to work for some of the world’s most innovative B2B technology companies, supporting them on their growth journey from US market entry through to IPO and beyond. You’ll be expected to work closely with the agency’s senior leadership team to support and grow the agency’s IPO readiness offering.

Main responsibilities:

Report to Jack Murphy, VP, B2B technology and IPO readiness
Support in the agency’s growth as it relates to its IPO readiness offering
Work with clients to develop strategic plans and then flawlessly execute on them to support brand awareness as well as corporate and financial communications through public market entry and beyond
Responsible for hitting account KPIs and maintaining client service standards
Make significant and measurable contributions to marketing the agency
Collaborate closely with colleagues in both the US and UK

Position requirements:

4-8 years of experience supporting B2B technology companies and working closely with top tier business, financial, technology and trade media
Demonstrated experience supporting financial transaction communications (IPO and M&A) that maximizes business impact
A consistent and prolonged track record of crafting creative and compelling technology and business stories that were then published or produced in top tier business and technology publications; podcasts; and broadcast channels
Deep relationships with top tier financial, business and technology writers, editors and producers at the US’ top business, technology and broadcast outlets
Demonstrated ability to collaborate effectively with a team and communicate professionally with a variety of stakeholders
Demonstrated ability to quickly get up to speed on different types of technology, master clients’ core messages, and translate their offerings in a way that appeals and can be understood by a wider business audience
Extensive experience managing projects to deadline with the ability to authoritatively coordinate a variety of stakeholders to keep working groups on track
An enthusiasm for participating in the preparation and presentation of new business proposals
An excellent written and verbal communicator with an intense attention to detail
A desire to participate in agency marketing activities and grow your professional network to support with new business prospecting
A curious self-starter with a determined work ethic that enables you to continuously try new approaches until targets are achieved

This role can be based in our New York office. You can read about Brands2Life US’ approach to hybrid working here.