Research Executive – Strategy and Planning

Brands2Life is looking for a Research Executive to work in a varied role for our Strategy and Planning team, which supports all sectors and capabilities across the agency. The position will involve working across some of the company’s biggest brands and will play an important part in growing new relationships with prospective clients.

We are looking for a forward-thinking, analytical, curious, and inquisitive individual who has a passion for extracting insights from data to tell compelling stories and understands what drives audience behaviours as well as shapes the media landscape.

Responsibilities:

  • Using different tools and platforms for media intelligence (e.g., Brandwatch) and audience profiling (e.g. GWI)

  • Application of insight and learnings to the comms strategy and the capability to articulate the jobs to be done

  • Use of commercial acumen and ability to see value of insights in the support of driving decisions

  • Desire to interpret data/insights and think around a problem to find interesting solutions to client challenges/opportunities

Requirements:

  • Keen interest in marketing and communications

  • Ability to think critically and challenge constructively

  • Comfortable both presenting and writing up findings and recommendations

  • A good people person who is able to work independently but also part of a broad range of different teams

  • Data literate and able to articulate their view from numbers

  • Interest in popular culture, media industry and comms trends

Desirable experience:

  • Marketing or communications background (agency, brand or client side)

The role requires strong project management and communication skills, as well as the ability to work in a fast-paced team and see variety of tasks as a positive. No day – or brief – is the same.

We believe analytics and insights are the foundation of making better decisions, as they allow us to have deeper understanding of key target audiences, a better awareness of categories and a clearer view of our markets.

The Strategy and Planning team is the agency’s dedicated team to ensure any creative hypotheses are evidenced by stringent, reliable, and well-researched information. It acts as the data-driven heart of Brands2Life

In return, we can offer you a fantastic working culture with excellent long-term career development and highly competitive benefits, including healthcare, dental care, flexible working, industry leading training, a fantastic buddy scheme, paid sabbaticals, and lots more.

Brands2Life is ‘The Agency for the Brands Transforming Our World’ and home to over 100 of the world’s most innovative and dynamic brands. We are independent; led by Co-Founders Giles Fraser and Sarah Scales; and, since August 2020, a majority employee owned trust.

We have over 200 staff in London, New York, Minneapolis and San Francisco. Like all good agencies, we have won many awards for both our campaigns and our achievements as an agency. We were particularly proud of our PRmoment Diversity & Inclusion Agency of the Year award win in 2022.

If you would like to apply to this position, then please send your CV directly to Laura at [email protected] . Alternatively, if this role isn’t for you but you like the sound of working at Brands2Life then you are welcome to contact us at [email protected].