JUST EAT: Navigating a changing regulatory landscape
JUST EAT is one of the UK’s fastest growing and most disruptive digital brands. But as the company expands, it needs to keep ahead of a growing range of regulatory issues.
One example where Brands2Life helped JUST EAT with this was the recent food labelling legislation. We helped JUST EAT show industry leadership and stay ahead of the competition by becoming the first online takeaway platform to provide customers with information on allergens, and educate restaurant partners to raise industry standards. JUST EAT now has a good working relationship and ongoing dialogue with the Food Standards Agency and other regulators.