Oriella PR Network Strengthens Reach in Asia

EASTWEST PR is a leading boutique PR firm boasting over 15 years of experience serving clients and specializes in traditional and digital public relations.

The new partnership meets an increased demand for local communications expertise in China and other Asian markets, and builds upon years of collaboration between Oriella and EASTWEST PR. EASTWEST PR’s network includes close relationships with top boutique agencies in Australia, Japan, India and throughout Southeast Asia.

We’re delighted to officially join Oriella and partner with other leading communications firms around the world,” said Jim James, Chairman of EASTWEST PR. “We share a common vision of delivering coordinated, cohesive strategies and campaigns that resonate on both a global and local level. With our regional reach in South East Asia and China, I am confident this new partnership will add great value to clients worldwide.”

With the addition of EASTWEST PR, Oriella will now deliver valuable insight and expertise into key Asia markets, especially in China,” said Shannon Latta, a director for Oriella. “EASTWEST PR has the global outlook, innovative approach and regional insight – gleaned from years of on-the-ground experience – we think clients will value greatly. We’re pleased to welcome them to Oriella.”

China and other Asian countries will also be featured in Oriella’s 5th Annual Digital Journalism Study, a yearly survey of more than 500 journalists that analyzes the impact of digital media on newsgathering around the world. The 2012 report is due out in May.

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