mBlox appoints Brands2Life and Oriella Network for international PR brief
mBlox’s network, software and services enable brands to engage with and take payment from customers on any mobile device anywhere in the world. It reaches more than 5 billion mobile users through over 700 mobile operators in over 180 countries.
Brands2Life is building an integrated marketing communications strategy across the UK, US, France, Spain and South America, that will position mBlox as a strategic partner for consumer brands and their agencies developing mCommerce services. Brands2Life and its Oriella partners will articulate the mBlox message and story via print, broadcast, digital, and social media.
mBlox Strategic Marketing Manager, Barbara Moretti said, “We’ve appointed Brands2Life due to their creativity. They have a true insight into where mBlox is in the present and where we see ourselves in the future, and a highly skilled international team that can deliver the thinking and impact that mBlox needs to grow its share of the mCommerce market.”
Brands2Life Director, Harriet Rich, who will lead the account, added, “mBlox is a great win for us. We are working on so many levels; strategically, internationally, and across all forms of media to take their message and story to new audiences. mCommerce is a rapidly evolving industry and the potential for a company with mBlox’s reach, expertise and technology is vast.”