Arup: The Future of Factories

As the world moves increasingly towards robotics and automation, Brands2Life launched Arup’s latest in a series of future gazing reports; this time focused on the future of the factory.

The key was quality not quantity of coverage – top tier national media were essential to maximise the launch of the report – which is why we secured four articles in the Financial Times around the report, both online and in print.

This also sparked a flurry of trade media interest across trade titles which included links for the report back to Arup.com.

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