The Big Idea Event: Trending Stories

Here’s a great date for your diary – 7th October 2014. It’s Brands2Life’s latest ‘Big Idea’ event: Trending Stories – How to Create Shareable PR content.

For this latest free event in our Big Idea series, we’ve linked up with Britain’s top rising stars of real-time marketing through the media. Straddling the editorial and social media divide these award-winning professionals create stories that trend on social and traditional media at the same time.

The speakers will share inspiring examples to help you spark new ideas and give you practical tips to make your PR content more shareable. The line-up includes:

Malcolm Coles, Managing Editor of the Mirror Online. Malcolm launched the fast-growing, critically acclaimed launched UsvsThem and Ampp3d sites for Trinity Mirror
Jonathan O’Brien is Brand Republic’s Digital Rising Star 2014 and works on BBC2’s social media strategy. Previously, he consistently turned Waterstone’s twitter feed into front page national news
David Levin is Britain’s first professional tweeter. Following a career in showbiz journalism, he now runs the Apprentice’s feed among others for BBC1.
Sharing real world examples of best – and worst – practice in real time marketing through the media, the speakers will reveal key do’s and don’ts as well as top tips to help PRs make their stories spread further.

Date: Tuesday 7th October 2014

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