GALVANISING EUROPEAN LEADERS TO GENERATE IDEAS FOR FUTURE GROWTH
XYNTEO CALLS ON BRANDS2LIFE TO TELL ITS STORY
London, 5th November 2018 – Leadership platform, Xynteo has hired Brands2Life to run an international campaign to promote its second annual European leadership forum, Xynteo Exchange/Norway.
Xynteo Exchange is designed to inspire collaborative thinking and action by bringing together the ideas, talent and capital to solve the challenges facing today’s society and carve a new creative and sustainable growth model for Europe and the world.
The event takes place in Oslo on 27th – 29th November 2018 and 500 delegates are expected to attend. Keynote speakers include ex Greek finance minister, Yanis Varoufakis, past Mexico President, Felipé Calderón and activist and actress Rose McGowan. The three-day gathering will inspire debate, ideas and projects addressing the social contract, food systems, energy provision and the future of work.
Brands2Life is tasked with amplifying the event to media in the UK, France and Germany. Brands2Life will be working with its Global Network Partners; Adel & Link in Germany and Gootenberg in France to deliver a strategy designed to engage and inspire business, national and political media.
Cecilie Sorhus, Head of Communications, Xynteo said, “To make change happen and create new growth opportunities we want to inspire leaders from business, policy and civil society to work together. Working with Brands2Life will help us raise the profile of Xynteo Exchange and accelerate the crucial work needed to tackle global challenges.”
Harriet Rich, Joint MD Business Communications at Brands2Life said, “Xynteo is on an inspiring mission to create new models for sustainable growth. With a clear purpose at its heart, great ideas to champion and a stellar list of speakers to promote, we are looking forward to putting Xynteo Exchange at the top of the leadership agenda.”