Drum Social Buzz Awards judges impressed by the Real Face of Sales
London, 25 October 2018 – We are excited to share that Brands2Life has been shortlisted twice at the Drum Social Buzz Awards. Now in its eighth year, this awards programme celebrates and rewards stand-out social media campaigns and strategies.
Created with LinkedIn, our Real Face of Sales campaign has been shortlisted in the ‘Best Use of Imagery’ and ‘Best Use of Group/Community’ categories. The sales industry image is not a fair or representative one and many salespeople feel perceptions are far from the truth. LinkedIn’s data supported this and wanted to do something to change it and show the world The Real Face of Sales. With LinkedIn, we created a campaign encompassing; a hero video and an image series featuring real sales professionals. Images were uploaded to Stock Library Unsplash, and to date have had 41M views as well as over 190,000 downloads (and counting!). The video, shared on LinkedIn and Facebook, has had over 65,000 views.
The winners will be announced on 28 November and the full shortlist is available to view here.