Brands2Life explores what's next for AI as ethics continues to be a focus and what it means for brands looking to tell an AI story in the media.

Telling powerful AI stories in 2020

We are living in truly strange times. No one could have anticipated what 2020 would bring and there’s still plenty of uncertainty surrounding us as...

To mark National Inclusion Week,Armand David, MD, Applied Innovation shares how bringing your 'whole self' to work can drive creativity in comms.

Whole self, best self, better comms

It’s National Inclusion Week, so thought I’d share a perspective or two I’ve been mulling over. Specifically, I want to talk about the challenge people have about...

Brands2Life's Kinda Jackson, MD Digital & Social explains why marketers and comms professionals need to use LinkedIn as part of their B2B marketing plans.

Why LinkedIn is a must for B2B marketing

With an ever-growing list of social networks to pick from, it’s tempting to lump LinkedIn along with the rest. We are slightly biased as they are our client, but...