Internet of Things World tasked us to increase media coverage in order to improve brand awareness, drive footfall, and secure repeat exhibitor and sponsor participation for 2018.
GE sits on a wealth of innovation, engineering talent and customer advocacy. It wanted to help capture and deliver some of those stories in a more compelling way to engage its increasingly digitally engaged audiences.
We’re fascinated by the world around us and how current affairs, emerging trends and new technologies are constantly evolving the communications industry, how we work and think. Take a look at what’s inspiring us right now …
Last week the Brands2Life US team attended a panel discussion around healthcare tech and AI. Here are the five key takeaways you need to know about the US healthcare tech market now.
As artificial intelligence continues to improve our experiences across a range of sectors, we look at how to effectively communicate the role it plays.
We uncover three lessons from the story of footballer, N’Golo Kante, that can be applied when creating an authentic brand narrative.