Managing Director, Business & Technology
I am responsible for market-leading communications strategies for global brands, and leadership and growth of our Business & Technology practice at Brands2Life, where I sit on the board.
For both global enterprise leaders and new disruptive challenger brands alike, my focus is on building better content and driving new communications models. I’m responsible for the hands-on direction and strategic success of client programmes, ensuring Brands2Life clients regularly exceed targets and hit measurable outcomes, with campaigns designed to deliver both top-tier media coverage, underpinned by the very latest digital activations.
Every day I work closely with CXOs and Communications Directors to develop integrated campaigns with real business impact, across Paid, Earned, Shared & Owned channels. A PRWeek Business, Corporate and Technology award winner for integrated thought-leadership campaigns, I also chair Brands2Life’s annual Digital and Technology trends event. This year featuring a media panel with the FT, The Sun, Channel 4 News and the BBC.